In this article, we’ll be looking at Getting Started with Google Analytics 4 for beginners. If you’re new to GA4 then you are in the right place to get started.
Do you work in Marketing and want to know how you can use Google Analytics 4 to improve your marketing? Did you know that Universal Analytics is shutting down? As of the 1st of July 2023, Universal Analytics will stop collecting data.
If you’ve not yet set up Google Analytics 4, then this is the time to do it. Let’s look at how to do this from scratch and get you started collecting data into your GA4 property today.
Do you ever hear or say ‘we do SEO but don’t really check Google Analytics’ or ‘we do SEO but don’t know where to look in Google Analytics’. Then you are in the right place… Keep reading and you will never ask these questions again.
Recently I hosted ‘Uncover ‘not provided’ Data & Translate It Into Actionable Website Optimization’ with the awesome Clayton Wood and Gaetano DiNardi. It was an absolute blast so check it out if you haven’t had a chance.
This is a question we’ve heard a number of times. Scratching heads and pacing around, trying to figure out why there has been an anomaly. A drop in traffic?
The first thing we always discuss to clients is do you have your Google Analytics code on all necessary pages? In most cases you might not be sure.
Google Analytics is a free and powerful tool. Remember though that it’s a tool that needs to be set up for you and your business. Many people just open a GA account, add the code to their website and think that’s it. Job done. Sadly that’s not the case.
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